Prime Roofs

Prime Roofs takes on roofing jobs from its base in Southlake, Texas. Chad runs the outfit and handles roof replacements, especially after storm damage. He brings in other contractors when extra work is needed to finish a project completely. The crew works on insurance claims too, meeting adjusters on site and supplying paperwork to cover everything required for a full replacement.

Homeowners in the Fort Worth area describe hail events that left roofs needing new coverings. Chad and Josh stayed through inspections, reviewed the first assessments, and pushed back on missed items with documentation so the insurance paid for complete work. Gene handled calls and explained next steps after storms. Crews showed up on time, pointed out problems with pictures, fixed them right, and cleared the site when done. Reviewers name Chad, Josh, Gene, and Chris for staying involved from start to finish.

The team responds fast to calls and keeps owners updated on every part of the process. Chad remains on site during adjuster visits and negotiates directly with insurance companies. They cover the Fort Worth region and nearby spots, with crews that arrive as promised and finish without leaving a mess. Pricing gets discussed upfront, and the work lines up with what insurance covers after deductibles.

Google shows a 5 rating from 109 reviews, where people keep mentioning the clear explanations, solid results on replacements, and steady help through claims. Recurring notes cover punctual arrivals, polite crews, and full cleanups. DIRT Score 4.9 from N reviews on Finds.

DIRT Score = confidence-weighted rating across verified review platforms. How is this calculated? →

“Chad and his team did an exceptional job on our recent roof replacement. They met with the inspector and explained his findings, making the process smooth. The quality of work is worth the cost, which may be minimal depending on your insurance deductibles. Don’t wait for a leak; be proactive and see what they can do for you. They will make sure the jobs is fully completed with other contractors if needed.”

“We, along with our neighbors had an unfortunate hail event that damaged our roofs here in Fort Worth, I met with several contractors but no one impressed me like Prime Roofs did. Chad, the owner, is amazing. Not only is he easy to deal with, he listens to the home owners expectations and is very knowledgeable with the process the insurance company requires. He was on site when our insurance adjuster inspected the roof, then when we got the appraisal back, this is where Chad and his team shinned. Chad and Josh were able to negotiate with our insurance company for all the missed items to complete an accurate assessment of a full roof replacement by providing supporting documentation and dialog to resolve the claim. They accepted his supplement. As a home owner, i felt completly taken care of, knowing my home was going to be put back to normal. Chad always made himself available to discuss next steps and help us through our roof replacement and decisions. Today was the install day. He brought his team of 23 skilled workers lead by Mauricio, out to my home and replaced my roof all in one day! it looks gorgeous and the quailty is top notch. I highly, highly recommend Prime Roofs, you w”

“***** Outstanding Experience with Prime Roofs***** After a major hailstorm damaged our roof, we met with several roofing contractors, but Prime Roofs stood out from the very beginning. Chad and his team were professional, knowledgeable, and incredibly easy to work with throughout the entire process. One of the things that impressed me most was how involved they were with the insurance claim. Chad met with the insurance adjuster during the inspection and carefully reviewed the initial assessment. When several important items were overlooked, Chad and his team worked directly with the insurance company, providing documentation and supporting evidence to ensure everything necessary for a complete roof replacement was included. Their expertise made the process stress-free and gave us confidence that our home would be restored properly. Communication was excellent from start to finish. Chad was always available to answer questions, explain next steps, and help us make informed decisions. We never felt like just another customer. He genuinely cared about making sure we were taken care of. When installation day arrived, the Prime Roofs crew showed up ready to work. Led by Mauricio, th”

“Prime Roofs replaced our roof. They were here on time. Actually to the minute as promised! The crew was polite and friendly. Where they found issues they provided pictures and explained what needed fixing to be done to fix it properly. They cleaned up completely. I highly recommend Prime Roofing!!”

“Chad and his team are professionals who go way above and beyond to assist with your roofing needs! They have a Customer for life! I highly recommend Prime Roofs! Thank you so much, Chad!”

“I recently had the pleasure of working with Gene, and I can’t recommend him enough! From the first conversation, Gene was professional, knowledgeable, and genuinely cared about helping me find the best roofing solution. He took the time to answer all my questions, explain the process clearly, and make sure I felt comfortable every step of the way. It’s not every day you come across a sales person who is honest and committed to customer satisfaction. If you’re looking for someone in the roofing industry who truly goes above and beyond, ask for Gene you won’t be disappointed!”

“Chad and Chris have extensive knowledge in the roofing industry. Unlike many “fly by night” companies, these two men are born and raised in these communities they serve. They are both men of integrity and character. Not only will you receive great service and products, but you’ll develop new friendships along the way. Replacing your roof is often due to a stressful event. Choosing Prime Roofs will ease the burden.”

“Prime Roofs did an excellent job. Chad was easy to work with. Roofers were quick and cleaned up.”

“Prime Roofing is amazing! They recently replaced my roof, and I couldn't be happier with the results. From the initial consultation to the final cleanup, their team was professional and highly skilled. The quality of their work is top-notch, and they completed the job on time and within budget. I highly recommend Prime Roofing for anyone needing roofing services!”

“Chad is the perfect mesh of professional and friendly! This company is outstanding and took amazing care of my mom’s house for us. He was extremely helpful and knowledgeable as well. Hands down will be the only company i will let work on my house and the only company i will be recommending to my own clients or friends and family. Satisfied is an understatement! He is my go to guy!”

“⭐️⭐️⭐️⭐️⭐️ Chad and his team at Prime Roofs were awesome to work with. From day one, everything was super easy and stress-free. Chad really knows his stuff and kept us in the loop the whole time, which made a big difference. The crew did a great job, worked quickly, and the new roof looks amazing. Definitely recommend if you need roofing work done—you’ll be in good hands!”

“Customer service was great. Gene always picked up calls & educated me on my next steps after a storm. I cannot see myself doing roof business with anyone else. Better Call Gene”

“Highly recommend this roofing company! Chad Brandon was fantastic—professional, knowledgeable, and great at keeping me informed every step of the way. The crew was efficient, respectful, and did a top-quality job. The new roof looks amazing, and the whole process was smooth from start to finish. Ask for Chad—you’ll be in great hands!”

“Gene was great to work with—professional, helpful, and really made the whole process smooth and easy. He took the time to explain everything and made sure I felt confident in the decisions. Highly recommend reaching out to him at Prime Roofing!”

“Prime Roofing is an excellent choice for any roofing needs! Chad, the owner, was incredibly professional, knowledgeable, and attentive throughout the entire process. The team worked efficiently and delivered top-quality results. I highly recommend Prime Roofing for their outstanding service, reliability, and commitment to customer satisfaction. Thanks, Chad, for a great experience! Michael Garcia”

“I’m very satisfied with the service from this roofing company in Texas. From the first contact, they were professional, punctual, and attentive to every detail. They clearly explained the entire process, used high-quality materials, and completed the work on time. The roof looks perfect — you can really see their commitment and experience. I highly recommend them for any roofing job. Excellent service!”

“Chad and his team at Prime Roofs truly know what they're about. Professional, knowledgeable, transparent, and even great to just have an honest conversation about anything regarding roofing, or, contracting in general! I would and will recommend them to everyone I know looking for any roofing needs.”

“Chad and every one of his team members are true professionals and excellent at what they do, while being kind and thoughtful. Our home looks like a completely different home with new roof, paint, and gutters! Our curb appeal reflects elegance and uniqueness. Thank you so much Chad…⭐️⭐️⭐️⭐️⭐️”

“Gene Milstead would be the only person I would recommend if your in need of anything that has to do with your roof. Honesty and integrity is a must when dealing with someone in the roofing business. Gene is both to the utmost degree. So do yourself a favor and give him a call for all of your roofing needs...”

“Gene was the BEST! So friendly and super knowledgeable. Felt like I was talking to a lifelong friend or cousin from the first conversation! I was so nervous and unsure of the process but he explained everything step by step and made me feel so much more comfortable. 10 out of 10 would recommend Gene and Prime Roofs! 🤓👍🏻”