The problem
You got a lead from a website form last Thursday. Did you call them? You think so. Did you send a bid? Maybe. Are they still interested or did they go with someone else? You're not sure and now it's awkward to follow up because too much time has passed.
This is how work disappears. Not from losing bids — from losing track of bids.
Why we built it
The CRM pipeline gives every lead a status and a place to live. You can see everything in one view — who's new, who's been quoted, who's gone quiet. Follow-ups happen from the pipeline, not from memory.
How it works
- 1
Contacts land in the pipeline automatically from your lead form — or add them manually from any source.
- 2
Move them through stages: New → Contacted → Quoted → Won/Lost.
- 3
Follow up directly from the lead card. Create a bid when they're ready.
What changes for your business
Before
Contacts in texts, voicemails, and memory. Some never get followed up on.
After
Every lead has a stage. Follow-ups happen on schedule. Won and lost tracked.
Common questions
What CRM do small construction contractors actually use?
Most solo contractors run leads out of texts, a notebook, and memory — and lose jobs because they forget to follow up. Built-for-crew platforms like Buildertrend and JobNimbus are priced for larger operations, not a one- or two-person outfit. DIRT's pipeline is built for the single-user contractor: stages from New to Won/Lost, bids created from the lead card, no per-seat pricing.
What is CRM in construction?
In construction, a CRM is how you track prospects from first contact to closed job. It tells you who's been quoted, who's gone quiet, and who signed. Without it, that information lives in your head — and heads forget the lead you quoted three weeks ago.
What are the must-have features in a contractor CRM?
For a solo or small crew: pipeline stages (New → Contacted → Quoted → Won/Lost), the ability to create a bid from the lead card, and follow-up tracking. Crew scheduling, payroll, and project management are more than most solo ops need and more than they'll use.
How is DIRT's CRM different from JobNimbus or Buildertrend?
JobNimbus and Buildertrend are crew-management platforms priced accordingly. Pipeline CRM runs $25/month as a standalone tool. DIRT's CRM is built into the same app you use for job costing and invoicing — leads flow into jobs, jobs generate invoices, profit is tracked in one place.
How do leads get into the DIRT pipeline?
Automatically from your DIRT website lead form, your DIRT Line calls, and your public lead form link. You can also add leads manually from any source — referral, yard sign, word of mouth — in a few taps.
What stages does the DIRT pipeline have?
New → Contacted → Quoted → Won → Lost. You move leads between stages as you work them. A won lead becomes a job in one tap; lost leads are tracked so you can see where bids are falling through.
Can I create a bid directly from a pipeline lead?
Yes. When a lead is ready, tap "Create bid" from the lead card. Client info pre-fills and you add the scope — no navigating to a separate screen, no re-entering the same name twice.
Does the CRM connect to invoicing and job tracking?
Yes. A won lead becomes a job. A job generates invoices. Profit from the job feeds your stats. The chain — lead to profit — runs through one app.
Start free
Try it free.
Available on Done For You. Start with Solo free to log real jobs, see your numbers, and upgrade only when you need more firepower.